You Only Live Once is a product of a re-imagination of two former projects, and a brand concept. The goal of the project was to conceptualize a wellness brand, web shop and digital marketing strategy.
For the You Only Live Once landing page we chose a light theme with a green, brown and purple color palette.
The concept for You Only Live Once as a brand and web shop, is a wellness brand, which provides resources in digital and physical form.
The page introduces the brand, products and services. As well as promoting a new collection and news letter.
The products in the web shop are from a broad range of categories, but all aim to have a big net benefit in our day to day lives.
Examples are note books, for writing down thoughts, good quality pens to make writing a pleasure, and cook books to lower the bar to incorporate the joy of cooking in your life.
But also ethical clothing brands, cosmetics and candles. Including cross promotion of recognized brands and feedback of products.
The goal is not to replace other web shops, but instead to contribute to the community.
We believe that strong customer service is fundamental for any business.
For You Only Live Once we perceive education and community as the pillars of customer service.
This means that content is key, it has to be informative and useful to the user. Marketing in the form of guides and resources.
And a community fostered for people to explore similar topics and help contribute.
This design includes movement and is best viewed within the live demo.